Trademark

Starbucks Not So “Dumb” After All

Last weekend in Los Feliz, Los Angeles, it appeared that coffee mogul Starbucks opened a new franchise. However, this new store proudly named itself “Dumb Starbucks,” and every menu item was preceded by the word “dumb.” Patrons could order Dumb Honey Blonde roast coffee or Dumb Chai Lattes, to name a few, in size Dumb [...]

Lanham Act Implications of the “USDA Organic” Label

The industrialization of food has radically changed the way Americans eat.  Some changes have been for the better: industrialized food production almost guarantees a steady food supply year round at a relatively low cost to both producers and consumers.  Food manufacturing processes remove pathogens from certain foods, making them safer to eat.  Nevertheless, the convenience [...]

STLR Link Roundup – January 8, 2010

Here’s the latest on the STLR radar: Chief U.S. District Judge Vaughn Walker in San Francisco decided to allow showing the trial challenging California’s Proposition 8 on YouTube, reports the San Francisco Chronicle.  The Wall Street Journal Law Blog questions whether that’s a good thing. Patent Librarian notes that Wikipedia citations in patent applications are [...]

Twittersquatting: Twitter Is Doing Something About It

Many prominent brand names and trademarks have been registered as Twitter usernames by non-affiliated individuals.  As Twitter’s popularity has skyrocketed, corporations have taken note and become much more interested in securing their usernames.  While trademark owners are understandably concerned that Twitter has complete control over the assignment of usernames, Twitter’s newly-updated terms of service and [...]

Apple / Cisco iPhone litigation primer, part 1 – what’s in a trademark?

We’re all pretty well familiar with the term trademark, and what it represents: a unique “mark” used to identify a product’s source, and to distinguish the product from goods made by others. But before we can get into iPhone vs. iPhone (in part 2), we have to dot our Is and cross our Ts, so [...]